Event speakers for 2011. Download PDF Timetable.
Andrew Keen / Anglo-American entrepreneur, writer, broadcaster and public speaker
Keynote Speaker
Andrew Keen is an Anglo-American entrepreneur, writer, broadcaster and public speaker. He is the author of the international hit CULT OF THE AMATEUR: How the Internet is killing our culture which has been published in 17 different languages and was short-listed for the Higham's Business Technology Book of the Year award. As a pioneering Silicon Valley based Internet entrepreneur, Andrew founded Audiocafe.com in 1995 and built it into a popular first generation Internet music company. He is currently the host of 'Keen On' show, the popular Techcrunch chat show.
Andrew is an acclaimed speaker on the international circuit, speaking regularly on the impact of new technology on 21st century business, education and society. Andrew's new book about the social media revolution, Digital Vertigo: An Anti-Social Manifesto, will be published by St Martin's Press in 2012.
Rory Sutherland / Vice Chairman // Ogilvy Group UK
Topic: Behavioural Economics
Rory joined Ogilvy as a Graduate Trainee in 1988. He has worked on Amex, BT, Compaq, Microsoft, IBM, BUPA, easyJet, and Unilever, winning a few awards along the way. In 2005 he was appointed Vice Chairman.
Ian Armstrong / European Communications Manager // Honda Europe
Topic: Customer and Brand Experience
Ian joined Honda in 2003 to lead the Communications Team. Accolades include the 'Impossible Dream' TV ad voted Best TV Commercial of the Year, and 'Advertiser of the Year' 2007 Cannes.
Patrick Collister / Owner // Creative Matters
Topic: The Business of Ideas
Patrick Collister owns Creative Matters, a training company which works with many big companies such as Unilever and Kimberley-Clark, as well as with agencies Indicia and 3Sixty in the South-West.
Rachel Bridge / Enterprise Editor // The Sunday Times
Topic: How to make a million before lunch (Sponsored by Smith & Williamson)
Rachel Bridge is just the person to provide the answers. She has interviewed hundreds of successful entrepreneurs for her popular weekly column 'How I Made it', which has also been the inspiration for four books.
Steve Henry / Advertising Creative
Topic: Innovation in Creativity
Co-founder of legendary ad agency HHCL, Steve is also the youngest person in Campaign's Hall of Fame and one of the 40 most influential people in the industry over the last 50 years.
Marcus Corah
Workshop: Emotional Persuasion in Business
Marcus Corah is an NLP, Master Practitioner and Trainers Trainer. Over the last two years, Marcus has trained in global and local markets, helping companies communicate more effectively and persuasively with their customers. Clients have included, Cisco Systems, Saatchi and Saatchi and SMG. His latest project, Emotional Persuasion in Business, allows companies to be twice as persuasive in their communications, by understanding and managing their clients emotional state.
Dr Bernie Hogan / Research Fellow // Oxford Internet Institute
Talk: Social Identity in a Digital World, or Help! My Mum's on Facebook
Bernie is an international public speaker on identity and social media, with appearances on Newsnight, BBC One Morning, Radio 4, NBC, ScienceDaily, New Scientist and CBC. Profiles of his work have been among the most read and emailed news stories on the BBC and iTunesU.
Dan Southern / Consultant // Contagious Communications
Briefing: Next Level Experience and Engagement
Dan Southern is a consultant at Contagious Communications. Having started out in Sport and Entertainment at Ogilvy, he then spent three years at Xtreme Information, helping to nurture and grow its Insight division, working with brands such as Orange, UEFA, LG and adidas - whilst also writing for its quarterly publication Insight Youth. In addition to writing for Contagious magazine, Dan's focus is Contagious' rapidly expanding 'Insider' consultancy, working with clients including Google, Sony Ericsson and Louis Vuitton.
Chris Arnold / Partner and co-founder // Creative Orchestra
Topic: Push & Pull - From Mad Men to Sad Men
Chris Arnold, former Creative Director of Saatchi & Saatchi, is Creative Partner and co-founder of the new generation creative advertising agency Creative Orchestra - the first of its kind. As well as an award winning creative and innovator, he is one of the UK's leading experts in ethical marketing and author of Ethical Marketing & the Ethical Consumer.
Harry Pearce / Graphic Designer and Partner // Pentagram
Topic: The Search for Creative Equilibrium
Harry Pearce joined Pentagram's London office as a partner in 2006 having co-founded and grown Lippa Pearce to become one of the UK's most respected design agencies over the previous 16 years. His work touches many disciplines, from spatial design and identity to print, packaging and posters for clients such as Waitrose, Saks Fifth Avenue and The Russian police. He is also a member of the advisory board for Witness working with Peter Gabriel for the human rights charity for over 17 years.
Andy Tait / Partner // Pembridge Partnership Limited.
Topic: Engaging with Private Equity Investors
Andy has over 20 years commercial and corporate development experience having co-founded and served on the boards of both private and publicly listed companies in the UK and USA. His work covers both entertainment media and information technology in sectors that include mobile, games, internet and media.
John Grant / Partner // Abundancy Partners
Topic: Innovation and Sustainability
John Grant is the author of Co-opportunity (2010), the award winning Green Marketing Manifesto (2007) and three other books. A former co-founder of the values-driven London ad agency St Lukes (as featured in the Harvard Business Review, Fast Company Magazine) in the 1990s, John now advises clients on marketing, behaviour change and innovation with a particular focus on environmental and social sustainability. John's clients include the BBC, Cisco, IBM, IKEA, ING, innocent, Philips, Unilever, the Royal Mail and several national governments. John is also the co-founder of Ecoinomy, a greening the workplace web 2.0 start up and has extensive digital and social ventures experience.
Mark Mason / Founder // Mason Zimbler and Mubaloo
Talk: 21 Hints & Tips for Agency Success
Mark Mason is a serial entrepreneur in the technology marketing industry. In 1997 he set up digital marketing agency, Mason Zimbler which grew rapidly up to 2001. Having survived Y2K, the dot com crash and 911, the agency grew 30% year-on-year until he decided to sell it to the large US marketing services company, Harte-Hanks in 2007. This gave Mark the investment to set up the smartphone app development company, Mubaloo. In just over 2 years Mubaloo has become the UK's largest B2B & B2C app development agency employing over 50 people. In his spare time Mark flies hot air balloons and is the Chair of the Prince's Trust South West Leadership group. He also consults on several media businesses.
Laura Jordan Bambach / Executive Creative Director // LBi
Talk: Why you don't always need balls to get ahead
As Executive Creative Director at LBi, Laura brings together an experimental and innovative use of technological advances and digital media with a deep understanding of changing customer behavior and good old- fashioned storytelling. She has consistently won awards for her commercial work, most recently winning the New Media Age Greatest Individual Contribution to the Industry Award.
Graham Allcott / Productivity Ninja // Think Productive
Workshop: How to be a Productivity Ninja
Graham Allcott is the founder and chief 'Productivity Ninja' of specialist training and coaching consultancy Think Productive. The company runs practical productivity workshops that help organisations and their people get more done, and have more fun doing it.
Melissa Kidd // Coaching Creatives
Workshop: Make Yourself Memorable
Melissa runs Coaching Creatives and helps people and their propositions to become more memorable. Melissa is an NLP master practitioner and communication coach, and her clients include Coca Cola, HSBC, Royal Mail and a range of South West creative agencies.
Smith & Williamson
Workshop: Cashflow, Clouds and Creativity
Smith & Williamson provide a unique range of integrated financial advisory services to companies within the media and creative industries. Our specialist Media Group advises companies from early-stage growing businesses to international organisations requiring global multidisciplinary support, covering all aspects of the media sector.
Graeme Fearon and Liz Brewer
Workshop: The weird and not so wonderful world of pitching.
Advice on how you can protect your ideas when it comes to pitching. Legal and practical tips. Why there's no silver bullet to winning a pitch every time and, surely, isn't it time we just say 'No!' to doing free pitch designs?
Gail Parminter / Creative Director // Madwomen
Workshop: Men Shop on Mars, Women Shop on Venus.
When working in the creative departments of agencies including Saatchi & Saatchi, Ogilvy and Bates Dorland, Gail was always one of a small minority of female creatives. Things haven't changed. Although 85% of all purchase decisions are made by women, 90% of advertising is still created by men. This is a problem for clients - a recent Mumsnet survey showed that 91% of women thought advertisers didn't understand them. Gail now runs Madwomen, an agency that gives clients a female perspective on their marketing and advertising challenges.
Dave Trott // ST The Gate Advertising
Closing Keynote: Why 89% of advertising doesn't work.
Born in Barking in East London. Got a degree in advertising from Pratt Institute in New York. Trained mainly at Carl Ally on Madison Avenue. Came back to London and got a job at BMP. Worked with John Webster for 10 years. Left BMP to start Gold Greenlees Trott. Worked there for 10 years. Campaign voted GGT "Agency Of The Year" and New York's Ad Age voted GGT "Most Creative Agency In The World". Currently works at CST The Gate Advertising.